Little Steps, Big Rewards
Little steps today. Big rewards tomorrow. Earn Little Steps every time you shop for your little one, in store and online.
How the Magic Works
Join
Create your free account or sign in to start earning Little Steps.
Earn
Earn Little Steps when you shop, celebrate your birthday, and follow us on Facebook, Instagram & TikTok.
Redeem
Turn your Little Steps into money off or a Little Treat on your next visit.
Earn Little Steps While You Shop
Earn 1 Little Step for every $1 you spend, in store and online, plus a birthday gift worth $10 off.

Turn Your Little Steps Into BIG Rewards
200 Little Steps = $5 off · 400 = $10 off · up to $50 off. Or trade 300 for a Little Treat (bow, squishy or socks) in store. Minimum purchase applies.


